Which sport won 2024? Australia audiences feast on free-to-air despite streaming boom | Jack Snape

Matildas ratings bonanza gives way to AFL and NRL blockbuster events in 2024 as more Australians move from traditional TV to online viewing

The Matildas may have offered the nation a historic ratings bonanza last year, but in 2024 the list of Australia’s most-watched sporting broadcasts returned to orthodoxy despite a shift from the old idiot box towards smart TVs and gadgets.

Free-to-air live sports dominate the list of most watched programmes. So dominant are sporting events only The Sign episode of Bluey (audience of 2.28m) and the announcement of the winner of The Block (2.19m) muscled into the overall top 10.

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